01 · CHALLENGE
Present a national LED billboard network so an advertiser can find the exact screen in seconds — on a premium dark design worthy of the product itself: advertising that glows.
- CLIENT
- Lorena Bulgaria
- YEAR
- 2026
- SERVICES
- — Corporate Website
Website creation
A ground-up rebuild for Lorena Bulgaria LED — an LED screen supplier with a national billboard network. Dark editorial design, plus a custom system that turns the network itself into an interactive map.
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02 · APPROACH
We developed a custom system and embedded it within WordPress: the client's inventory became a Mercator-projected SVG map with a hand-tuned coastline, a real photo for every position, and clusters that split apart as you zoom. We added a custom datepicker for campaign periods, a portfolio of 27 completed installations, and a mobile version where the map becomes a searchable city-by-city list.
03 · OUTCOME
A live, fast website where the network is the product. Every position can be browsed, filtered and booked via inquiry — and the dark editorial aesthetic makes the LED screens look exactly like they do in real life: the brightest thing on the street.
— GALLERY
— THE NEXT ONE
The next project could be yours.
Tell us about the idea. We discuss, propose, build. Every project here started from a conversation.